by AI admin | Mar 31, 2025 | Case Study
Val Morgan partnered with Amplified Intelligence to develop a bespoke, in-cinema attention measurement solution that replicated the natural viewing environment without disrupting the audience experience. Cinema AUSTRALIA Understanding Attention in the Cinema...
by AI admin | Jan 17, 2025 | Case Study
Aer Lingus were looking to strengthen brand affinity and build emotional connections with target audiences Travel IRELAND Outcome: Aer Lingus achieved a 14% uplift in brand consideration and a 10% increase in purchase intent by leveraging TAM Ireland’s strategy...
by AI admin | Jun 25, 2024 | Case Study
Optimising toward high attention inventory in-flight to generate 30% more campaign conversions BANKING AU Outcome: Attention verification and in-flight optimisation delivered greater active attention, CTR and conversion while reducing CAC by 30% Amplified Intelligence...
by AI admin | Oct 31, 2023 | Case Study
Audience Group increased ESOM without spending on ESOV by buying to attention. MEDIA BUYING Australia Outcome: 74% uplift in brand recall after the attention-data-fed algorithm was pushed. Objective To disproportionately win Extra Share of Memory without spending on...
by AI admin | Jul 27, 2023 | Case Study
A UK online food delivery service wanted to improve the efficiency of its AV media mix – across TV, BVOD and YT. QSR UK Outcome: More reach and net active attention seconds for the same budget Amplified Intelligence respects the requests and wishes of its...
by AI admin | Jul 27, 2023 | Case Study
A global toy brand wanted to improve the efficiency of its cross-channel media mix – across TV, BVOD, YT, Paid Social and programmatic video. Retail (Toys) UK Outcome: More reach and net active attention seconds for the same budget Amplified Intelligence...
