by AI admin | Dec 12, 2023 | Media
As 2023 draws to a close, MediaShotz want to know what 2024 may have in store for brands and advertisers from the point of view of the adtech world. While 2023 was dominated by economic woe, geopolitical tensions and increasing legislation, leading experts in the...
by AI admin | Dec 6, 2023 | Media
From AI-enhanced media buying decisioning to carbon-busting DOOH measurement tools, Performance Marketing Week round up their top 5 adtech tools of the week, that includes Amplified Intelligence’s attentionPLAN® media planning tool. Amplified...
by AI admin | Dec 4, 2023 | Media
Access to accurate, human-centric data about platform and format-specific attention performance will help brands and agencies make strategic planning decisions using attentionPLAN®. Adelaide, Sydney, London & New York, 5th December 2023: Amplified Intelligence the...
by AI admin | Nov 24, 2023 | Media
In the third and final part of The Drum’s series on the art and science of attention, measurement experts share advice for marketers to embrace the future digital media success metric. In a world where media efficiency is being challenged, the advertising...
by AI admin | Nov 7, 2023 | Media
Amplified Intelligence unveils PepsiCo Europe partnership alongside latest research takeaways: revealing how brand size impacts advertising gains and examining ad effectiveness across biggest social media platforms Adelaide, Sydney, London & New York, 7th November...
