by AI admin | Jun 28, 2024 | Media
Amplified Intelligence’s Dr Karen Nelson-Field ranked number 2 in B&T’s Best of the Best Adtech Industry Entrepreneurs. B&T have announced their list of the Adtech industries top 10 entrepreneurs, with Amplified Intelligence’s Dr Karen...
by AI admin | Jun 25, 2024 | Case Study
Optimising toward high attention inventory in-flight to generate 30% more campaign conversions BANKING AU Outcome: Attention verification and in-flight optimisation delivered greater active attention, CTR and conversion while reducing CAC by 30% Amplified Intelligence...
by AI admin | Jun 18, 2024 | Media
Amplified Intelligence adds emotional measurement capabilities to its attentionTRACE data capture tool attentionTRACE receives an emotion-led measurement update augmenting its ability to track advertising attention, utilising sophisticated facial, eye-gaze and pose...
by AI admin | Jun 6, 2024 | Media
Measuring human gaze and attention reveals the power of AR in creating meaningful experiences – driving stronger brand recognition and boosting sales New York, London, France, Australia, Canada, Kingdom of Saudi Arabia, 6th June 2024 — Amplified Intelligence,...
by AI admin | May 28, 2024 | Article
As attention data evolves, attention segmentation can revolutionise targeting strategies. This approach considers both active and passive attention, catering to brands at different stages of growth and provides a baseline by which other data can be overlaid, explains...
