by AI admin | Feb 27, 2023 | Article
In her latest WARC column, Dr Karen Nelson-Field explains how good attention data, in the right use cases, restores efficiency in the models and tools used in everyday marketing. When thinking about attention measurement most look for a magic number that says...
by AI admin | Feb 20, 2023 | Media
Advertising Week speak with industry leaders about the journey towards better transparency in latest ISBA Programmatic Supply Chain Transparency study. It’s been three years since ISBA’s first Programmatic Supply Chain Transparency Study offered a worrying...
by AI admin | Feb 1, 2023 | Media
Amplified Intelligence’s VP Customer Success, Daniel Lyas, to head up the new Sydney office. Amplified Intelligence have expanded its domestic commercial operations beyond its Adelaide headquarters by opening a new office in Sydney. Complimenting the...
by AI admin | Jan 30, 2023 | Media
Amplified Intelligence Founder and CEO, Dr Karen Nelson-Field, to speak at the ANA Media Converence in Orlando, Florida. Attention measurement thought leader, Dr Karen Nelson-Field, will be speaking at the 2023 ANA Media Conference held in Orlando on February...
by AI admin | Jan 27, 2023 | Media
Amplified Intelligence recognised as leaders in attention measurement by being awarded CIMM membership. Global attention measurement leader, Amplified Intelligence, has been awarded a membership into the Coalition for Innovative Media Measurement (CIMM)....
