by AI admin | May 24, 2023 | Media
Amplified Intelligence descend upon 70th annual Cannes Lion Festival in June 2023. The Cannes Lions International Festival of Creativity has championed creative excellence since 1954, providing the definitive benchmark for creativity that drives progress, globally....
by AI admin | May 23, 2023 | Media
Amplified Intelligence founder and CEO Dr Karen Nelson-Field to speak at 2023 Forbes Australia Growth Forum. Forbes Australia has announced the launch of the Forbes Australia Forums, a series of exclusive business events that will offer a unique opportunity to meet,...
by AI admin | May 18, 2023 | Article
In this column for WARC, Dr Karen Nelson-Field presents several case studies that provide the robust evidence, or ‘Meaty Proof’ that attention measurement can achieve stronger business performance in areas such as profitability. At the ARF AUDIENCExSCIENCE conference...
by AI admin | Apr 19, 2023 | Article
The seventh and final episode in WARC’s Podcast series on effectiveness. Hosted by Fergus O’Carroll, this episode is all about the downfall of measurement with Amplified Intelligence’s Dr Karen Nelson-Field. Listen to the episode in full below,...
by AI admin | Apr 13, 2023 | Media
Adelaide, London & New York, AsiaPAC, 13th April 2023 — Amplified Intelligence, the world’s most rigorous attention measurement company has announced the global launch of its new campaign evaluation tool, attentionPROVE®. Live across markets including the US,...